Meet Haru, your habit companion
Build good habits.
Break bad ones.
Tired of apps that shame you for missing a day? MotiveLoop helps you build positive routines and gently reduce the ones holding you back, with Haru by your side.
Private beta now; public launch soon

Everything you need to stay on track
MotiveLoop is free to use: no ads, no account required. These features are available to everyone on day one.
Daily Focus
Your habits organised by morning, afternoon, and evening. Check off wins, skip what doesn’t fit, and stay on track without overwhelm. Haru surfaces the right habit at the right time.
Break Bad Habits
Gradually reduce habits like smoking, junk food, or doomscrolling. Log triggers, track clear days, and build awareness over time with a dedicated reduce & quit mode.
Momentum, Not Streaks
A 0–100 score that rewards consistency over perfection. Rest days and skips are built in. Miss a day and your progress doesn’t reset to zero.
Badges & Milestones
18 badges across three tiers, from your first few days to a full month of consistency. Each one celebrates real behavior, not arbitrary numbers.
Weekly Recap
Compare this week to last at a glance. See your top habits, spot patterns in missed days, and get gentle coaching to guide next week.
Private by Default
No account is required to start. Your habits, reminders, and progress live on your device, with export available when you want a copy.
Why MotiveLoop?
No streak shame
Momentum rewards consistency over perfection. Miss a day? Your progress doesn’t reset to zero.
Build and break
Most apps only help you add habits. MotiveLoop also helps you reduce the ones holding you back.
A companion, not a drill sergeant
Haru adapts to your day: celebrating wins, nudging gently when you drift, and cheering you on through every small step.
Premium
Go deeper with Haru
Unlock coaching, advanced tools, and deeper insights for the habits that matter most.
Weekly Coaching
Haru checks in every week with personalized reflections, spotlight habits, and an intention to carry forward. Like a coach who actually knows your patterns.
Cut-Back Pro
Trigger experiments, deep pattern analysis, recovery planning, and taper goals for reduce & quit habits. Built for the hard ones.
Guided Programs
Structured step-by-step programs for building routines and reducing habits, guided by Haru, not a generic template.
Deep Insights
Trend analysis, per-habit hotspots, weekly miss patterns, and next-step suggestions. See what’s working and what needs attention.
Unlimited Habits
Free users can track up to 15 habits. Premium removes the cap entirely. Add as many as you need.
Premium Companions
Unlock new mascot companions and theme variants to make MotiveLoop truly yours.
Simple, honest pricing
Start free. Upgrade when you’re ready.
Monthly
Cancel anytime
Annual
~$2.08/mo, save 65%
Lifetime
Pay once, yours forever
Prices shown in USD. Local pricing may vary.
Your data stays yours
No ads, ever. No account required to start. Your habits, progress, and personal data live on your device. Export your data whenever you want a copy.